We’re looking for: KLAVIYO & SOCIAL MEDIA SPECIALIST (AI NATIVE)

Klaviyo & Social Media Specialist (AI-native)

Part-time or freelance | 20-30 hours a week | Remote, with regular in-person meetings

Hello, we're It's Personal

We're a small CRM and marketing automation agency. We work with brands where people take their time before they buy: bespoke furniture, kitchens, luxury travel. Purchases you don't make alone.

Our clients have brilliant teams. Our job is to make sure the right person reaches the right prospect at the right moment.

We're small, quick and AI-native. We're looking for someone to join us, and we think you'll like it here.

Let's cut to the chase: two non-negotiables

1. Klaviyo. 2-3 years, hands-on.

You've built flows, sent campaigns and pulled reports. You know your way around the platform without needing to look things up.

2. You're properly AI-native.

Not "I've tried ChatGPT a few times". We mean you're a bit obsessed. You're always testing new tools, finding faster ways to work and pushing for better results. You also know where AI falls short and you're honest about it.

We absolutely mean this. You'll be asked to show us in the application.

What you'll be doing

  • Building and testing automated CRM sequences in Klaviyo (and other ESPs)

  • Building and testing email templates to brand guidelines and briefs

  • Setting up email campaigns according to briefed template and segmentation

  • Building and testing email capture forms

  • Planning email content calendars

  • Planning social media calendars

  • Designing, writing and scheduling social content

  • Regular reporting and ad hoc data analysis, using our templates and instructions

  • Connecting software platforms with Zapier (or similar). Some of these get properly complicated, which is half the fun

  • Testing integrations to ensure data is flowing correctly across platforms

You'll fit right in if you're

  • Fast and energetic. You like getting things moving.

  • Very well organised. We work remotely, and mostly not at the same time as each other, so there's no room for being passive. If something needs doing, you do it.

  • Fluent in English. Our clients are in the UK and USA. You'll be on calls with them and in their inboxes, and you'll feel comfortable with both.

  • Curious. You keep experimenting, and you'd rather try something than wait to be told.

What you'll bring

Essential

  • 2-3 years of Klaviyo: flows, campaigns and reporting

  • Real, everyday use of AI in your work (Claude, Claude Code and others)

  • Canva fluency and a good eye for what looks right

  • Experience with connectors like Zapier

  • Experience managing social media (Instagram, TikTok, LinkedIn)

  • A good understanding of CRM software (HubSpot, Pipedrive and similar)

A bonus

  • Experience with other ESPs, such as Ometria or Voyado

What you'll get

  • A seat in an entrepreneurial, AI-native team

  • A hand in building some of the most exciting case studies in our niche

  • Fully remote work, with regular in-person meetings

  • Clients you'll enjoy working with: lifestyle, entrepreneurial and mission-driven

  • Training and development

  • Flexible hours: 20-30 a week, and open to freelancers looking for an additional gig

How to apply

Send us:

  1. A short note on who you are and what you're working on now

  2. Your Klaviyo experience: a few lines on flows, campaigns or reporting you're proud of

  3. One thing you've built or improved with AI recently, and what it got wrong along the way

  4. Exactly 15 words on why we should choose you. Yes, we'll count.

Go on, use AI to write it. We'd be a little worried if you didn't. Just make sure it's fun, it answers exactly what we've asked and it sounds like you, not like a robot in a suit. We'd like to meet the person, not the prompt.

Send it to hello+CV@itspersonal.agency with the subject line Klaviyo & Social Media Specialist (AI-native).