About Us

We help purpose driven, lifestyle brands grow online through clever, data-driven email marketing strategies. 

We believe in business as a force for good and support inspirational business founders in growing sustainable businesses, where profit is valued just as much as people and the planet. 

Most of us have a strong entrepreneurial experience; we know what it’s like to start and grow a business. We’re resourceful, creative and focused on driving results fast. 

We’re data-driven and help our clients make strategic decisions based on clean, reliable data, interpreted in the context of the wider sector and industry. 

Meet the Team

  • Olga de Villiers

    FOUNDER & CEO

    Some of Olga’s network still refer to her as ‘the one who speaks human about tech, data and ecommerce’. With her experience in SaaS and ecommerce businesses, Olga brings focus to the numbers that matter as well as humans behind brands

  • Magda Kolesinski

    FOUNDER & CCO

    Passionate, driven and always full of energy. Magda’s super power is squeezing maximum return out of every campaign and activity - a quality she developed while growing ambitious startups and scaleups on very tight budgets.

  • Filip

    GROWTH STRATEGIST

    With a background in performance marketing, Filip is all about the data and driving the numbers. Experienced marketing automation specialist with a passion for designing seamless customer journeys.

  • Laura

    EMAIL MARKETING EXECUTIVE

    A volcano of creativity and a true wizard of puns - Laura brings to life the mindful email marketing strategies for our clients across campaigns, automations and more.

  • Demi

    Demi

    EMAIL MARKETING ASSISTANT

    Million ideas per second, and just as many tasks completed pet day! Demi is the fast thinking, fast learning and fast working email marketing expert behind many winning campaigns released for our clients.

  • Lisa

    GROWTH STRATEGIST

    Email Marketing & Social media expert. Obsessed with hunting down brands’ true differentiators and getting the message out there to the market.

  • Gosia

    GRAPHIC DESIGNER

    Gosia is our very talented graphic designer, with a magical sprinkling of her creative mind and artistic eye, she’s able to effortlessly create fabulous, on-brand design for our clients.